Privacy Policy
Last updated: October 13, 2026
Who we are
MetabolicFoods.com is operated by 22ONLINE LTD (“we,” “us,” or “MetabolicFoods”). This policy explains what personal data we collect through this website, why we collect it, and how it is stored and used.
What we collect
The only personal data we knowingly and directly collect is the email address you provide if you choose to subscribe to our newsletter. We do not collect names, phone numbers, payment details, or any other personal information anywhere on this site. We use Google Analytics to measure how the site is used, as described in the next section. We do not use advertising trackers or visitor accounts.
Separately, this website is hosted by Hostinger. As a normal part of serving any website, Hostinger necessarily processes limited technical information — such as IP address, browser or device information, request timestamps, and security or server logs — to deliver the site to you and keep it secure. This happens at the infrastructure level rather than through anything we build into the site. See Hostinger’s privacy policy for how it handles this information.
Analytics and cookies
We use Google Analytics 4, a service provided by Google, to understand how visitors use the site — for example, which pages are viewed, how visitors arrive (such as from a search engine or a shared link), approximate location at the city or country level, and device and browser type. Google Analytics sets first-party cookies (named _ga and _ga_*) to distinguish visits. Google Analytics 4 does not log or store IP addresses. We use this information only in aggregate to improve our content; we do not use it to identify you, and advertising features and ad personalization are turned off.
If you are in the European Economic Area, the United Kingdom, or Switzerland, Google Analytics runs only after you accept it in the cookie banner. Visitors elsewhere are measured by default and can opt out at any time. You can change your choice whenever you like using the “Cookie settings” link in the site footer; declining removes the Google Analytics cookies from your browser. Google Analytics data is retained for up to 14 months. For more on how Google handles this data, see How Google uses information from sites that use its services.
Why we collect it
We use your email address solely to send you the MetabolicFoods newsletter and to manage your subscription status. You provide this email voluntarily by submitting the subscription form — we do not purchase, rent, or import email addresses from any other source, and we do not use your email for any purpose beyond newsletter delivery and subscription management.
How your data is stored
Subscriber email addresses are stored in Supabase, our database infrastructure provider, which hosts this data in the West EU (Ireland) region (AWS eu-west-1). Supabase acts as our data processor for this purpose. Access to subscriber data is restricted at the database level: our website can add a new subscription, process an unsubscribe request, and nothing else — it cannot read, list, or export subscriber emails.
To send the newsletter, your email address is also passed to Kit (kit.com), our email service provider, which is based in the United States and acts as our data processor. Kit sends you a confirmation email when you sign up — you are only subscribed once you confirm — and every newsletter includes a link to unsubscribe. Kit also records basic delivery information, such as whether an email was opened or a link was clicked, which we use only in aggregate to improve the newsletter. See Kit’s privacy policy for how it handles this information.
How long we keep it
While your subscription is active, we retain your email address for as long as needed to continue sending the newsletter. If you unsubscribe, we do not delete your email address outright — we retain only the minimum information reasonably necessary to honor your opt-out and make sure we don’t email you again or accidentally re-subscribe you. If you later choose to subscribe again using the same email address, your subscription is simply reactivated.
Your choices and rights
You can unsubscribe at any time using the link at the bottom of every newsletter — no account or login is required. For any question about your subscription, contact us directly at hello@metabolicfoods.com. To ask a question about your data, request more information about what we hold, or make any other privacy-related request, use the same address.
What we don’t currently do
We do not use advertising trackers or show ads on this site. We do not offer visitor accounts or profiles. Apart from the Google Analytics cookies described above, we do not set cookies for ordinary visitors browsing the site. We do not sell, rent, or share your personal data with third parties for marketing or advertising purposes. If any of this changes in the future, we will update this policy accordingly.
Changes to this policy
We may update this policy as the site evolves. The date at the top of this page reflects when it was last revised.
Contact
Questions about this policy or your data can be sent to hello@metabolicfoods.com.